Throughout my degree, music has had a big influence on my work. I excel in crafting campaigns that focus on human connection, fostering meaningful experiences through visual storytelling.
Universal Music UK D&AD Competition Brief
Personal leaflet sent out to each Universal Music UK employee, using their name and date of birth to assign them a specified star and correlating star sign. Leaflet also comes with colour and drink suggestions as well as facts about your star/constellation and information about the event.
Physical tickets to be teared off the introduction leaflet, then scanned on entry to the first venue. Once the ticket has been scanned attendee is given a stamp that grants entry to all other venues/planets.
Emotionally resonant documentary that chronicles the life journey of my grandma through her musical memories. Aim of the video is to encourage grandchildren to reach out to their grandparents and connect through music. The campaign takes the shape of a collaboration between Age UK and Spotify.