Ellin Wright – SDCA Degree Show 2024

Venom

Up to a third of UK children, mostly young teenage boys, consume at least one energy drink per week. Research suggests that young teens are attracted to these drinks because of the sweet flavours, colourful packaging and their desire to become part of the adult world.

Venom is an all natural energy drink, designed to look like an artificial one.

First Set

First Set is a gym club/community that is striving to tackle the wider issue of ‘Gym Anxiety’, particularly among young people who have newly relocated from their hometown. Everybody should feel comfortable in a gym environment and First Set aims to destigmatise it as a scary and competitive place.

Flavour Chase

Teenagers are experiencing major changes for the first time in their lives, and this can feel overwhelming and nerve-wracking. When looking ahead is scary, nostalgia can provide a comforting escape.

Flavour Chase is a giant ball-pit game based at Reading and Leeds Festival, allowing these teens to relive their nostalgic memories. It serves as a reminder that the Twister brand is there for them through all stages of life.

Work Experience

2022-23 A year’s industry experience as the Graphics & Communications Intern at Hewlett Packard Enterprise.

Developed unique and imaginative designs utilising corporate brand guidelines.
Responsible for issuing regional corporate communications (3500 team members).
Lead designer of employee magazine within UK and Ireland. Managed a team of early careers to assist.
Independently filmed and edited company videos. Winner of CRN’s Best Vendor Partner Event for which I produced the video.
Day-to-day operational liaison with Communications Lead.
Assisted other departments with graphics for company-wide events.
Member of Early Careers Charity & Volunteering Committee, collaborating with stakeholders across the business to host a variety of charity events.
Carried out first stage interviews for replacement intern and responsible for training successful candidate.
Extended placement to work internationally, creating designs and editing videos for teams in Northwest Europe, Japan, USA and India.