Leila Purchase
Growing up in Southeast Asia amidst diverse cultures and languages, I've channeled my experiences into designing a translation device, aiming to dissolve language barriers around intercultural tables and enrich connections.
Growing up in Southeast Asia amidst diverse cultures and languages, I've channeled my experiences into designing a translation device, aiming to dissolve language barriers around intercultural tables and enrich connections.
Introducing LingoBuddy, a translation device designed to transform multilingual gatherings through cutting-edge AI technology and natural language processing. Crafted as an elegant combination of a smart lamp and coasters set, LingoBuddy seamlessly blends into any home decor, offering real-time, context-aware translations without intruding on the natural flow of the conversation. Whether it’s a lively family dinner or a cozy gathering among friends speaking different languages, LingoBuddy ensures that everyone at the table can connect, share, and participate.
LingoBuddy sets itself apart with a unique dual-coaster system, designed to ensure that translation is a shared experience rather than isolating. LingoBuddy allows two participants, one fluent and one learning, to connect through paired coasters. This encourages cooperative interaction and mutual understanding, making conversations more inclusive and engaging for everyone at the table.
LingoBuddy offers a sleek design that blends seamlessly into any dining setting, avoiding any social awkwardness. Its translation coasters tuck neatly under the central processing lamp, enhancing its portability. Perfect for international travellers, LingoBuddy is easy to transport, providing reliable translation support wherever needed.
The Lingobuddy app is an integral part of setting up and maximising the functionality of the device. It stores the translations, allowing users to practice conversational language outside of social gatherings. The app’s AI generates personalised lessons from these transcriptions, enhancing language learning and its gamified elements make learning both fun and interactive.
The development of LingoBuddy utilised 3D printing to efficiently test and refine its design, particularly focusing on the lamp’s portable, spiral- turning mechanism. This technology enabled rapid iterations, significantly speeding up the prototyping process and allowing for precise adjustments to enhance functionality and user experience.
LingoBuddy was crafted with design for disassembly in mind, ensuring that each component can be easily separated and reassembled. This approach allows for effortless maintenance, upgrades, or recycling, extending the device’s lifespan and reflecting a commitment to both user convenience and eco-conscious product development.
LingoBuddy’s branding emphasises approachability and friendliness, aiming to make users feel comfortable and welcomed as they navigate language barriers. The use of a chameleon as the mascot underscores this theme, representing the device’s ability to adapt and blend into various social settings, much like a chameleons characteristics. The imagery and messaging foster a warm, inclusive atmosphere around the device, making it an inviting and essential companion for anyone looking to enhance their multilingual interactions.
DESIGN ENGINEER INTERN; Bristan Group LTD., Tamworth. July 2022- March 2023
I worked alongside an exceptional team for nine months, acquiring essential skills in product design, including a high level of proficiency in Creo CAD, engineering drawings, and 3D printing. I attended a geometrical dimensioning and toleraning course with the team, which provided me with invaluable insights into datum requirements and technical product specifications. One of the highlights of my time at Bristan was utilising the test lab. I conducted water pressure tests on specific taps, which ultimately led to the creation of a 3D-printed housing outlet for a particular O-ring. During those nine months, I had the opportunity to take on a significant project, which showcased the trust and responsibility vested in my role. It encompassed research, design development, prototyping, and regular meetings with project management. Moreover, I actively sought feedback from VIP clients, gaining the ‘voice of the customer’ perspective to inform my design decisions.
3D JEWELLERY DESIGN INTERN; FeltAtelier, Amsterdam. March 2023- July 2023
My initial engagement in project work featured a prestigious collaboration with the renowned eyewear brand Ace & Tate, where I was tasked with designing an exclusive line of earrings and necklaces. This project leveraged surplus materials from their summer collection, embodying sustainability and innovative design in creating fashionable accessories that align with Ace & Tate’s commitment to environmental consciousness and cutting-edge style. I also led the development of mood boards to shape the design direction and gained hands-on experience in prototyping for ergonomic and anthropometric purposes. I also confidently engaged with customers during sample sales, refining my communication skills and another project I thoroughly enjoyed was the SlapFunk Records collaboration, focusing on crafting rings that celebrated Felt’s Surinamese heritage, where I embraced cultural influences in my design work. Additionally, I undertook the task of designing the innovative AI collection and employed SolidWorks for precise body shaping and Blender for texture enhancements. Finally, I took charge of designing point-of-sale displays and negotiated with suppliers through phone calls, obtained price quotes, as well as having a sample delivered to ensure quality standards.