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I am currently an undergraduate student at Loughborough University, studying Graphic Design. I enjoy problem-solving and thrive on turning complex concepts into contextualised visuals. I am an energetic, ambitious designer with a mature and responsible approach to any task given.

Fuel Your Creativity

This social campaign is my entry for the D&AD New Blood Awards 2024. It can be challenging for Gen Z to build a supportive community and manage mental health. Creativity has the power to bring people together. During Stress Awareness Month, April 2024, Coca-Cola will work alongside Mind to host an online creative challenge, supporting the mental wellbeing of Gen Z. Participants can enter #fuelyourcreativity challenge by uploading their creative videos across the TikTok platform. Entrants receive a unique code gifting them a complimentary ticket to ‘Come Together’ – a vibrant music event hosted by Coke Studio, celebrating creativity and embracing community. Coca-Cola will select five entries to be showcased in the event.

Billboard Advertisements in London

Come Together – Live Music Event

Concept Explanation Video (2 Minutes)

Desert Bloom

Desert Bloom is an authentic and innovative brand focusing on harnessing the medicinal powers of nature. Harvesting flowers of the Namaqualand National Park, Superbloom creates pure and healthy products that care for people and planet. Desert Bloom offers a unique experience to users by collaborating with San Parks to host the 2024 Superbloom of wildflowers and the opportunity to invest in an innovative product.

Visitors Guide for Experience – Walking Trail and Vehicle Route